Steffi Buchli Appointed to Lead Springer's 'Bild' and 'Sport Bild' Teams
Steffi Buchli, renowned for her sports journalism, has been appointed to lead the Berlin team at Springer's 'Bild' and 'Sport Bild'. The editor-in-chief directly approached Buchli for the role, highlighting her expertise in tabloid journalism, sports, moving images, and transformation.
Buchli brings a wealth of experience to her new position. She previously served as the sports editor-in-chief of the 'Blick' group and program chief at MySportsCH. Her successor at these roles is Dominique Zweifel.
Buchli's vision for her new role includes making work environments and newsrooms 'future-proof'. She aims to bring more speed, excellence, and video content to 'Bild' and 'Sport Bild'. Her focus will also include the implementation of AI in these platforms. Marion Horn, CEO of Springer, welcomed Buchli, stating, 'more speed, more excellence, more video, more Steffi'.
Steffi Buchli's appointment at Springer's 'Bild' and 'Sport Bild' is set to bring a fresh perspective and innovative approach to the platforms. Her expertise and vision promise to drive the teams towards a more future-proof and dynamic environment.
