Sony Aid Enables Independent Postproduction Studio to Complete Intricate Media Ventures
Arsenal FX Color, a high-end postproduction house based in Los Angeles, has upgraded its monitoring equipment by installing Sony's new 4K BVM-HX3110 TRIMASTER HX Professional Grading Monitor. This upgrade is designed to help Arsenal FX Color meet the increasingly varying delivery requirements faster and more efficiently for streaming platforms.
In today's media landscape, discerning viewing consumers expect higher quality levels. The trend is for entirely grading a project in HDR and viewing it only in HDR. Streamers are advancing the requirements for HDR, and Arsenal FX Color now has demand to hit 4,000 nits, where a year ago the conversation never went past 1,000 nits. The growth of the home entertainment market is affecting the professional monitoring space, with TV manufacturers producing new models capable of displaying higher nit levels.
The BVM-HX3110 monitor, installed in early 2024, complements Arsenal's existing inventory of Sony monitors. Arsenal had previously installed several BVM-X300 models and later added several BVM-HX310s. As a 4K HDR master monitor, the BVM-HX3110 is designed for enhanced color fidelity.
The key contributions of the BVM-HX3110 monitor generally include superior color accuracy and consistency due to the TRIMASTER HX panel technology. This ensures precise color grading and mastering aligned with industry standards. The monitor also supports high brightness and wide color gamut, such as Rec2020, enabling postproduction facilities like Arsenal FX Color to handle high dynamic range (HDR) content and deliver visually compelling final products.
Moreover, the BVM-HX3110 offers reliable reference for quality control, allowing colorists to trust their on-screen grading decisions, improving efficiency and reducing the need for multiple revisions. The improved viewing angles, quicker pixel response, and intuitive menu system of the BVM-HX3110 monitor offer significant workflow benefits for Arsenal FX Color.
Arsenal's team, including a colorist, an editor, and a visual effects artist, each with expertise in their respective fields, finds the improved viewing angle of the BVM-HX3110 monitor particularly helpful for client and DP sessions. The upgrade was made to handle a diverse workload of increasingly complex media projects and satisfy client demands for high-quality content.
Arsenal FX Color is currently working on more complex, longer-form projects with multiple deliverables, including standard and high dynamic range, multiple nit levels, different color spaces, formats, and more. The new monitor helps Arsenal FX Color to stay up to date with the latest trends in monitoring, particularly in terms of grading at higher brightness levels and wider color gamuts.
With the BVM-HX3110, Arsenal FX Color can confidently deliver top-quality content to their clients, knowing they have the best tools to handle anything that may come their way.
[1] Sony BVM-HX310 TRIMASTER HX Professional Grading Monitor - Features
[2] Sony BVM-HX310 TRIMASTER HX Professional Grading Monitor - Overview
[1] The Sony BVM-HX310 TRIMASTER HX Professional Grading Monitor, installed by Arsenal FX Color in early 2024, showcases features such as enhanced color fidelity, high brightness, and wide color gamut support, including Rec2020. It offers superior color accuracy and consistency due to TRIMASTER HX panel technology, ensuring precise color grading and mastering aligned with industry standards.
[2] In the realm of business, Arsenal FX Color selected the Sony BVM-HX310 TRIMASTER HX Professional Grading Monitor for its postproduction projects to meet the evolving demands of streaming platforms and sophisticated viewing audiences. This gadget, equipped with a 4K resolution display and advanced technology, aids Arsenal FX Color in delivering high-quality, visually compelling content that adheres to industry standards and satisfies client expectations.