"Roblox now hosts a game enthusiast sanctuary from 'KinoPoy' "
In a strategic move to reach a new audience, Kinopoisk, the Russian movie and TV database, has launched a virtual space called "Kinopoisk World" on the popular platform Roblox. This virtual space, developed with the intention to engage with children on a platform they are familiar with, is specifically targeted at Generation Alpha.
Children who watch movies and cartoons but do not read Kinopoisk texts or listen to podcasts are the primary focus of Kinopoisk World. The development of this virtual space was made after studying the market and identifying Generation Alpha as a challenging group to communicate with through Kinopoisk's traditional methods.
Kinopoisk World includes themed gaming zones, an interactive museum, an online event stage, and a merchandise store. Users can currently access mini-games based on "Major Grom", "Eternity", and "The Others". In the "Major Grom" game, players can chase criminals through the streets of St. Petersburg, while in the "Eternity" game, users can engage in fencing. The platformer game based on "The Others" allows players to reach the top of a tower by overcoming obstacles.
More games based on "King and Jester", "Cyber Village", and other Kinopoisk projects will be added in the coming months. The virtual currency of "Kinopoisk World" is called "vibikis". A virtual assistant named Sinyukha from the animated series "Explanations" is also present in this space.
Ali Kemalov, Kinopoisk's social media manager, commented that the virtual space was developed to communicate with Generation Alpha. Kinopoisk chose the Roblox platform to establish communication with children where they spend time.
While specific public details about the development timeline, upcoming expansions, or planned new games and features on Roblox are not broadly documented or officially released, checking official Kinopoisk or Roblox announcements, developer updates, or their social media and community channels directly would be advisable for those seeking detailed and current information.
Generation Alpha, notably those who prefer digital entertainment over traditional mediums, are the key demographic for Kinopoisk's virtual space on Roblox, called "Kinopoisk World." This immersive environment, filled with themed gaming zones, an interactive museum, and a merchandise store, offers mini-games based on popular series like "Major Grom" and "Eternity." Furthermore, the fast-paced pace of technology and gadgets, characteristics of Generation Alpha's world, are reflected in the virtual currency, "vibikis," and the innovative games within "Kinopoisk World."
