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McLaren and Bowers & Wilkins present top-tier earbuds, engineered for exceptional performance.

High-end earbuds, the Bowers & Wilkins Pi8 McLaren Edition, carry on a decadal association between the two iconic British manufacturers.

Top-tier earbuds delivered by McLaren and Bowers & Wilkins for peak performance
Top-tier earbuds delivered by McLaren and Bowers & Wilkins for peak performance

McLaren and Bowers & Wilkins present top-tier earbuds, engineered for exceptional performance.

Bowers & Wilkins Unveils Pi8 McLaren Edition Wireless Earbuds

British audio specialist Bowers & Wilkins has teamed up with McLaren Automotive to release a special edition of their Pi8 wireless earbuds, the Pi8 McLaren Edition. This collaboration, which also includes the McLaren Formula 1 Team, brings together premium materials, performance, and McLaren-inspired aesthetics.

The Pi8 McLaren Edition wireless earbuds deliver reference-quality, high-resolution audio with 12 mm Carbon Cone drivers and a true 24-bit wireless connection using aptX Lossless for detailed, low-distortion sound. They also incorporate advanced adaptive active noise cancellation (ANC) and feature three microphones per earbud for clear calls and environmental sound adjustment.

Key technical specifications and features include:

  • Battery life: 6.5 hours per earbud, with a total of 20 hours including the charging case (which supports fast and wireless Qi charging)
  • Bluetooth version: 5.4 with aptX Adaptive and aptX Lossless support for superior wireless audio quality
  • IP54 rating: Water and dust resistance suitable for daily use and workouts
  • Fit and Accessories: Four sizes of ear tips ensure a comfortable and secure fit
  • App control: Bowers & Wilkins Music app offers a customizable 5-band EQ and “TrueSound™” mode, along with easy device setup and music streaming support from various services
  • Wear detection: Improved wear detection reliability for automatic playback control
  • Multi-point connection: Can connect to up to two devices simultaneously
  • Dimensions and weight: Approximately H52 x W65 x D29mm, weight around 0.06kg
  • Design: Elegant Galvanic Grey finish with McLaren’s distinctive papaya orange highlights on earbuds and case, inspired by McLaren’s Formula 1 team and supercars
  • Additional features: Playback controls are included, and voice assistant support is enabled

The Pi8 McLaren Edition wireless earbuds, available on Cars.Mclaren.com and BowersWilkins.com, offer a bold and distinctive aesthetic, differentiating them from most monochrome rival earbuds. The use of the Papaya Orange color dates back to 1968 when it was adopted by McLaren Racing.

This collaboration between Bowers & Wilkins and McLaren Automotive is not the first for Bowers & Wilkins, who have previously created McLaren Editions of the Px8 over-ear headphones and the Zeppelin speaker. The proximity and shared values around performance and technology have contributed to this partnership, with Bowers & Wilkins' R&D centre located near McLaren's HQ in Woking, England.

Follow Bowers & Wilkins on Twitter at @BowersWilkins for updates on their latest products and collaborations.

  1. The Pi8 McLaren Edition earbuds, with their Galvanic Grey finish and McLaren's distinctive papaya orange accents, signify a unique blend of wearables, gadgets, and technology.
  2. This partnership between Bowers & Wilkins and McLaren Automotive, with shared values for performance and technology, has not only resulted in the Pi8 McLaren Edition earbuds but also previous collaborations on the Px8 over-ear headphones and the Zeppelin speaker, cementing technology and gadgets as a key part of their joint ventures.

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