Marketing Debut of Arqivo in Maharashtra's Market through a Colorful Launch in Nagpur
In a significant move, global agrochemical leader Tagros, established in 1992, has marked its strategic entry into the Indian market with the launch of its subsidiary, Arqivo. The new brand, which held its grand launch event in Nagpur on June 20, 2025, aims to become a trusted name in India's agrochemical sector through its innovative, farmer-focused solutions.
The launch event drew a significant number of channel partners from across Western and Central Uttar Pradesh, and various districts of Maharashtra, as well as senior leadership from Tagros and Arqivo. Jobi Eapen, President of Tagros and Director of Arqivo, emphasized the company's foundational values and its unwavering commitment to sustainable practices.
Arqivo's approach to sustainable innovation in the agrochemical sector centers on integrating Artificial Intelligence (AI) from the ground up while maintaining strong collaboration with farmers and channel partners for active field engagement. As a new subsidiary of Tagros Chemicals, Arqivo leverages its fresh organizational structure to embed AI models into its operations, aiming to enhance operational efficiency and create greater value for stakeholders.
The key aspects of Arqivo's approach include AI integration, farmer collaboration, commitment to sustainability, and a market entry strategy that reinforces its dedication to innovation and farmer-centric solutions. Arqivo uniquely incorporates AI technologies in its agrochemical business at the foundational level, allowing for improved data-driven decision-making and operational workflows. This technological backbone positions the company to break traditional market barriers and modernize the agrochemical trade.
The company emphasizes strengthening direct relationships with farmers and channel partners through active field engagement. This collaboration is designed to ensure that innovations are farmer-focused, addressing real-world agricultural challenges while promoting sustainable practices. Arqivo is committed to sustainable innovation by launching world-class, quality molecules with a strong focus on environmentally responsible practices. This aligns with the company’s core values and its mission to contribute positively to the agricultural ecosystem.
Arqivo has made notable market entries in regions like Karnataka and Mahararashtra through grand launch events that reinforce its dedication to innovation and farmer-centric solutions, signaling strong industry support and enthusiasm. In the near future, Arqivo plans to introduce dealer training programs centered on AI-driven platforms to further enhance operational efficiency and create greater value for stakeholders.
In conclusion, Arqivo blends cutting-edge AI technology with on-the-ground farmer collaboration to foster sustainable innovation in the agrochemical sector, aiming to deliver efficient, impactful, and environmentally conscious solutions to Indian agriculture. With its strong leadership, global expertise, and solid distributor network, Arqivo is poised to make a significant impact in India's agrochemical industry.
In the strategic entry of Tagros into the Indian market, Arqivo, the new subsidiary, plans to leverage artificial-intelligence technology to enhance operational efficiency and create greater value for stakeholders in the finance, business, and technology sectors. As part of its sustainability commitment, Arqivo aims to strengthen its relationships with farmers and channel partners through collaborative, farmer-focused solutions in the artificially intelligent agrochemical industry.