Intersonic secures partnership in the Nordic region with Boom Collaboration
Boom Collaboration, a video conferencing technology provider, has named Intersonic as its official distributor across Sweden, Finland, and Denmark. Established in 1997, Intersonic specializes in the distribution of lighting, audio, and video equipment.
This new partnership grants Intersonic access to Boom's entire line of video conferencing solutions, including high-performance cameras, intelligent video bars, expandable audio systems, and one-cable connectivity solutions. With bases in major cities such as Stockholm, Gothenburg, Malmo, Copenhagen, and Helsinki, Intersonic can now cater to a broader segment of the communication market.
Per Anderhagen, sales director at Intersonic, expressed enthusiasm about the partnership. "In this era where digital communication is increasingly crucial, we are proud to become an official distributor of Boom video conferencing equipment in Sweden, Finland, and Denmark," he said. "Boom is an innovative and powerful brand that ensures high-quality meetings regardless of location."
In terms of their ethos, Anderhagen noted, "As a supplier of dynamic, high-quality products, we strive to deliver solutions that last and offer excellent value to our customers. We provide a high level of support and consultation, and our goal is to offer a high-quality range and maintain the highest possible level of service, both before and after-sales."
Boom Collaboration, founded in 2020 by Fredrik Hörnkvist and Holli Hulett, is expected to benefit from this partnership as a means to solidify its presence in the Nordic market. Hörnkvist noted that Intersonic would provide a "powerful platform" to reach new customers and explore business opportunities in the region.
Boom Collaboration is focused on enabling high-quality, scalable communication and collaboration solutions for enterprise and professional settings. While specific details about Boom's background, funding, or previous market presence in the Nordic region are not detailed in this report, the company appears to be actively targeting growth and digital transformation in the region. Their expansion strategy combines strategic partnerships, digital thought leadership, targeted marketing, and a focus on sectors requiring advanced video collaboration.
Intersonic, with its focus on distributing advanced audio, video, and lighting equipment, will leverage Boom Collaboration's technology to cater to a broader segment of the communication market in terms of business solutions. The collaboration between these two companies, fortified by their shared values of quality, innovation, and customer support, is poised to strengthen Boom's presence in the Nordic region, primarily in Sweden, Finland, and Denmark.
