Bitcoin holdings of the Strategy company surge to a staggering 607,770 units, following a significant $740 million investment
In a series of significant moves, Strategy Inc. has demonstrated a consistent and aggressive Bitcoin buying pattern from April through July 2025. The company's recent acquisitions have seen a notable escalation in the average price paid per Bitcoin, reflecting the rising market prices.
The month of June saw Strategy Inc. acquire 4,980 BTC, increasing their total holdings to 597,325 BTC. In the first half of July, they bought 4,225 BTC for approximately $472.5 million, bringing their total to 601,550 BTC with an average price paid of approximately $71,268 per Bitcoin. On July 24, the company purchased an additional 6,220 BTC valued at roughly $740 million, raising their total BTC holdings to 607,770 with an average purchase price of about $118,940 per coin.
With these acquisitions, Strategy Inc. now possesses 607,770 BTC, making it the second-largest institutional holder of Bitcoin after BlackRock’s IBIT spot Bitcoin ETF. The total cost basis for all BTC held is about $42.87 billion with an average acquisition price of $71,268 per BTC, but recent purchases have been at much higher prices, indicating an increasing investment cost in the latest BTC additions.
The year-to-date (YTD) yield for Strategy Inc.'s Bitcoin holdings is significant. While explicit yield figures are not directly stated, the company’s Bitcoin holdings are now valued at around $73 billion at current market prices (~$121,500 per BTC), significantly above the acquisition cost basis of $42.87 billion. This implies a substantial unrealized profit and a strong positive YTD return given Bitcoin’s price appreciation since Strategy started accumulating in 2020. Strategy’s publicly noted multi-billion dollar quarterly profit will partly stem from these Bitcoin gains and accounting changes related to its BTC valuation.
Strategy Inc. employs a novel funding model involving preferred shares and at-the-market sales of common shares to finance Bitcoin purchases while supporting liquidity and shareholder alignment. The firm's Bitcoin Yield is calculated based on the growth in BTC holdings relative to the number of diluted shares outstanding, and as of now, it has risen to 20.8% year-to-date.
The company's aggressive Bitcoin acquisition approach has continued despite executive sales. In July, Strategy Inc. purchased a total of 10,455 BTC, with the latest purchase of 6,220 BTC completed during the week ending July 20, 2025.
Here's a summary of Strategy Inc.'s Bitcoin acquisitions from April to July 2025:
| Month/Period | BTC Purchased | Total BTC Holdings | Purchase Cost (per BTC) | Approximate Cost (USD) | |---------------------|---------------|--------------------|------------------------|-------------------------------| | June 2025 | 4,980 BTC | 597,325 BTC | Not specified | Not specified | | July 7-13, 2025 | 4,225 BTC | 601,550 BTC | $71,268 | $472.5 million | | July 24, 2025 | 6,220 BTC | 607,770 BTC | $118,940 | $740 million | | **Total Holdings** | — | **607,770 BTC** | Avg. $71,268 (overall) | Cost basis $42.87 billion |
Sources: [1], [2], [3]
[1] Strategy Inc. SEC Filing [2] Michael Saylor's Twitter Post [3] Various News Sources
- Strategy Inc.'s aggressive Bitcoin buying pattern from April through July 2025, as seen in their acquisitions, indicates a clear interest in integrating Bitcoin into their business finance and investing, demonstrating a strong commitment to technology.
- With the rising market prices of Bitcoin, Strategy Inc.'s recent acquisitions have resulted in a substantial increase in the total cost basis for all Bitcoin held, signifying a significant investment in the digital currency's future in their business operations.
